Overview

GreenKPO is a web-based carbon accounting platform built to democratize carbon reporting for businesses of all sizes making it simple, accessible, and free. The platform guides companies through their carbon accounting journey, helping them understand, track, and reduce their carbon footprint through a clean, education-first digital experience.

The Challenge

Carbon accounting is a complex, often intimidating space dominated by jargon, compliance pressure, and tools that feel built for sustainability experts rather than everyday business owners. GreenKPO needed a product that would lower the barrier to entry dramatically: an approachable, trustworthy platform that could take a small business owner from zero carbon knowledge to confident reporting, without overwhelming them in the process.

My Role

I was part of the product design team, contributing to UI/UX design across multiple pages of the platform. My work spanned interface design, visual language development, and Figma prototyping helping shape a cohesive, user-centered experience from homepage to FAQ.

Design Process

The design centered on clarity and accessibility. We established a visual identity built around a clean green-and-white palette that communicated sustainability without cliché keeping the interface calm, professional, and easy to navigate. Typography and layout decisions were made to support a wide range of users, from sustainability-conscious SMEs to larger enterprises beginning their ESG reporting journey.